Setting up Zapier with The Brief

Zapier is a product that allows users to integrate their web applications to automate specific tasks. It integrates with more than 5,000 apps.

Zapier uses triggers and actions to automate tasks, for example: "When this happens, do that." You can use triggers, like adding a new row of data in a spreadsheet, to generate creatives automatically through The Brief API. Adding a new client in your CRM or a new product on your website or Shopify store are also possible triggers for automatically generating one or more creatives.

Next, we'll see how you can access the app inside Zapier to start setting up your zaps.